If you want a successful business, you need an effective marketing strategy.

It doesn’t matter if your business is big or small, starting out or well-established, commercial or not for profit – if your marketing is not planned intelligently based on smart objectives, available resources and customer insight you are losing out on opportunities for growth.

Paula Ronan of Ronan Marketing is an expert marketing consultant with more than 20 years’ experience in the marketing industry, working with a wide range of organisations in a variety of sectors.

Paula can help your business to do better – call now on 086 129 4859 or email paula@ronanmarketing.ie to arrange an initial consultation.
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The Rise of Private Label

Is the Rise of Private Label all Positive?

The cult of Private Label has been growing and growing over the past 10 years, meeting a strong demand from consumers for lower cost, high quality…

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Bord Bia research on Millennials' attitudes to food

Bord Bia Connecting with Millennials – Food and Drink Research

Bord Bia recently carried out a major piece of research with some very interesting results - you can see the full report on their website here…

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Pink was chosen for Wexford Home Preserves' honey to make it pop out on the shelf and because no-one else had done it

Unbreakable Laws of Good Label Design

It is said that consumers will only spend a maximum of 4 seconds looking at packaging before making that crucial decision of whether to buy or…

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Mentoring for Business

The Value of Business Mentoring

  This article from Forbes magazine talks about the value of mentoring to business people like Bill Gates who benefitted from the advice and…

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Wexford Food Festival

Wexford Food Family

In October 2011 I had a little germ of an idea. I could see what food producers in other places were doing to promote themselves as groups and I…

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Yay! It feels good to get ticked off!

Now I’m really getting ticked off

Another Monday, another week's planning session. Over the years I have tried lots of different ways to manage my time and what I do with it with…

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Support your local eatconomy!

Eatconomics

I thought of this word today and it just kept going around in my head - you know how much I love a good pun! My thinking was that food has two…

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The Web Pow Wow Panel - Helen Cousins (Kilmore Cottages), Ed Hendrick (Sonru.com) and Fred Karlsson (DoneDeal)

Web Pow Wow

The Web Pow Wow was recently held in New Ross – with great speakers like Helen Cousins, Ed Hendrick and Fred Karlsson, the event was a great…

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Women of Wexford

Women of Wexford

This is a simple list of women connected with Wexford in business, arts, sports, literature or anything at all. The idea is that any organisations or…

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Grow Your Business

Plan to Grow your Business

I develop strategic and coherent marketing plans that help your business to compete more effectively in a sustainable way. Using experience built…

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Focal Friday

Use it Or Lose It – Focal Friday

03 Feb 12 Here's a nice word for this Focal Friday - Duine uasal. It simply means gentleman and it's pronounced - dinna ushill. Lady is then - Bean…

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LinkedIn Reputation

Friend or Foe? Are you risking your rep on LinkedIn?

LinkedIn in is a terrific way to develop your network of contacts, let people know about your skills and experience and establish your credentials in…

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